Success Stories

Success Story: How Falak News became Leading Online Urdu Newspaper?

Falak News is Pakistan’s Leading Online Urdu Newspaper. In this story you ‘ll read how they started, established and become an industry leader. I hope you ‘ll enjoy it, and don’t forget to comment your feedback in below.

Falak News is Pakistan’s Leading Online Urdu Newspaper. In this story you ‘ll read how they started, established and become an industry leader. I hope you ‘ll enjoy it, and don’t forget to comment your feedback in below.

logo-fb-profile-pic512The birth of internet totally changed the news industry. Before internet there were just daily, weekly, monthly type newspapers and magazines. But in presence of internet and modern ways of communication, audience are able to update themselves 24 hours a day and 7 days a week. It means the trend is changed and now another trend pop-up which is breaking news or a thrilling story which is actually a powerful way to grab the attention of viewers. In this high competition what made Falak News best online Urdu newspaper? Here is the real story which tells you the ups and downs of backend of Falak News.

Background:

It was May 2014, when me (Muhammad Ahmed Raza) and my uncle decided to start an online news portal, aiming to give our expected reporters a way that news will publish with their names and an online news archive ‘ll also available all time over internet. My Uncle was from real estate business background, so he funded and we both establish an office in Business Bay D.H.A Islamabad, Pakistan. It gives a powerful impact on our start.

Launch:

It was 17 May, 2014, a big day for me, because I officially started FalakNews.com as an online Urdu News source. At the time of its start, it was not as much big as now, but a small website having some reporters and resources to collect news form different channels. However, within first two months, we gain a value in Pakistan’s Online Urdu News sites. It’s just due to effort and commitment of Falak News team, that built trust of our readers.

Marketing & Advertising:

You ‘ll be amazed to know that we were not market or advertise FalakNews.com in traditional ways, but there are some business secrets which ‘ll reveal in some other time, how Falak News gain attention of its readers. However, after some time we were in position to become official media partner at leading business universities of Pakistan. Still we are not advertising our website in traditional ways.

Achievements:

Falak News got much achievements and I personally say Thanks to all our readers. Here are some of them:

  • Falak News is affiliated Media Partner of BBG (Czech Republic)
  • Falak News is affiliated Media Partner of VOA (USA).
  • Falak News is officially media partner of Hubii (Norway).
  • Falak News was official media partner of FAST-NU’s event URAAN-15.
  • Falak News was official media partner of FAST-NU’s international event GEEK-WEEK 2016.
  • Falak News has hundreds of registered member worldwide.
  • Falak News is still highly ranked website among national newspapers.

Falak News policy:

From the day of very beginning Falak News strictly following its policy and never ever cross its limits. Sometimes, we have to reject some stories because they are not matching our policy, but we didn’t bargain over our values. Here are some of our policy points, which has to be follow being Falak News registered news reporter/columnist or member.  There are two core points which are;

  • Factual reporting
  • Avoid anarchy and sectarianism

Continue…

About the author

Muhammad Ahmed Raza

Muhammad Ahmed Raza holds Masters degree in computer science, education and Islamic studies. He is Founder of Help n Guide, motivational speaker, and computer science professional. He is an experienced website developer since 2008 at professional level, as well as web developer of Pakistan’s best and trusted online Urdu newspaper Falak News. Beside this he delivers lectures about computer science topics in different reputable institutions.