Search Engine Optimization is a series of some serious steps to enhance website ranking in organic search results of search engines. In this way it’s a little bit tricky business.
Many SEO campaign managers and newbies realized that their SEO practices are not fruitful to enhance the search results and also not brings web traffic to website. In this article, I ‘ll teach you some proven SEO techniques to get excellent result. This article consists upon these practices;
- Analyze your website
- Analyze competitors
- Proper Navigation
- In-depth links (On-Page SEO)
- Back-links (Off-page SEO)
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Remember SEO has no shortcuts, no one-night plan etc, but it requires a proper action plan to prosper. Although Help n Guide contains many best SEO articles, but if you found yourself in beginning or have any difficulty in SEO, you can hire me as SEO Manager.
Analyze your website:
You should be very clear about your website, your targeted audience, your website goals, and your web strategies so that you ‘ll not be confused in different plans in future. Clearly write down these details on paper before start any website or if you already developed website, then before start any campaign clearly identify following;
- Website Title
- Meta Description
- Meta Keywords
- Targeted Audience
The above mentioned details are the basic root for your website, so you should focus on them. Once you have done it, you can move to next strategy.
Analyze your competitors:
You should analyze your competitor’s website to compete them. This can be done in various ways, however here are some easy methods to analyze them;
- Check their website Navigation
- Check their backlinks strategy
- Check their Social Media Ads campaigns
- Check their On-page and Off-page SEO
Write down their strategies one by one on paper, then find out the best one and adopt them.
Navigation pays a lot. It’s not only important in sense of SEO but for UI (User Interface) & UX (User Experience). A website having good navigation attracts more visitors than a website does not have. Similarly search engine bots also love that sites which have a fine, clear and easy navigation. One best strategy to do this section well is to develop site-maps, one for visitors and one for search engine bots. This will also enhance number of your website page index in search engines.
In-depth links (On-Page SEO)
On=page SEO is highly appreciating practice used to enhance your SEO results and this is done by some most visited websites including many newspapers and some of best blogs. Insert some in-depth links of your websites within articles. Like
Its contains URL structure, speed & trust check, and also internal links of a website. This will not only cause to revisits web pages by search engine bots but also used to engage your website visitors.
Backlinks (Off-page SEO)
Most of SEO practitioners focused on just to get backlinks, rather than what type of website linking. It’s very important to see that only relevant and valuable backlinks bring you good results. Also sometimes junk backlinks may blacklist your website from search engines. So be careful in this sense.
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Get Backlinks by offering some free stuff. You can also try guest posting over others website to get direct links to your websites or you can try article directories for doing so. Some professional SEO companies also offers paid backlinks. Check your budget before order. Don’t forget to use social media as a tool to market your website, it’s also helps you to improve search engine ranking. Learn Digital Marketing Strategy – 5 Zombie Myths of Keywords
What do you say? Do you have any other ideas?
Share your views in the comments below, thanks!